Posted by on May 18, 2021 11:43 am
Originally From: Pink News

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Apple has launched a new Pride Edition of the iconic Apple Watch, with a band that features the colours of the inclusive flag.

The Apple Watch Pride Edition 2021 incorporates black and brown stripes and the transgender flag colours for the first time ever.

It launched on 17 May to coincide with the International Day Against Homophobia, Transphobia, and Biphobia (IDAHOT) and is available from the Apple website.

The bespoke rainbow-inspired strap is priced at £99, while customers can also get the watch in silver with the strap from £429.

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The initiative was first launched by Apple in 2016 to support LGBT+ causes across the US and for 2021 they wanted


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