Posted by on September 10, 2021 6:02 pm
Originally From: TowleRoad


Published by
AFP Facebook and Ray-Ban have launched new smart glasses, seen here in an undated handout photo

San Francisco (AFP) – Facebook and iconic eyewear brand Ray-Ban on Thursday launched their new smart glasses, the latest effort in a tricky, niche market but which the social media giant sees as a step toward its future.

The “Ray-Ban Stories” shades can take pictures and video upon the wearer’s voice commands, and the frames can connect wirelessly to Facebook’s platform through an app.

“We took our Wayfarer (frames), born in 1952, and we reinvented the design squeezing in some cool technology,” said Fabio Borsoi, global research and design director at the EssilorLuxottica group, Ray-Ban’s maker. 

Facebook is wading into a market that has already


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