Remembering 49ers legend Roger Craig’s iconic (& cursed) Calvins ad

The San Francisco 49ers are entering another NFL season as Super Bowl favorites. They nearly won the Lombardi Trophy last season, falling to the Kansas City Chiefs in an incredible overtime finish. Now, they look to finish the job.

With two Super Bowl and three NFC championship appearances over the last five years, the Niners are back at the top of the NFL. It’s the storied franchise’s greatest run of success since the ’80s, when they won five Super Bowl titles.

The 49ers’ Hall of Fame QB, Joe Montana, was the star of the show. But arguably his brightest co-star was Roger Craig, the electric running back who broke records and won rings.

How about we take this to the next level?

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